Rhetoric in Focus

The basic rules of convincing communication

Original Title: Rhetorik auf den Punkt gebracht

Paperback, 128 pages, 12.5 x 18.3 cm, 4.9 x 7.2 in.
ISBN: 978-3-442-17469-0
€ 6.99 [D] | € 7.20 [A] | CHF 10.50 * (* rec. retail price) recommended retail price

Publishing House: Goldmann

Date of publication: August 18, 2014
This title is available.


Dr. Karsten  Bredemeier - Rhetoric in Focus


Concise and incisive: the fundamental rules of successful communication

Successful communication is understandable, logical, and convincing. The professional coach Dr. Karsten Bredemeier shows how this works. With the ten basic rules of rhetoric, he concisely explains the most important principles of formulation and speaking. Through numerous examples he describes how to deliver facts through spoken language and provide listeners with orientation, thus how to clearly and effectively impart to our listeners what we want to communicate.

•Enough with verbal bankruptcy, embarrassing digressions, and lack of orientation

•The emergency program for blackouts, getting off track, and vexatious critics


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